– WWE announced via press release that Tout, the new social media app that they have invested in, climbed up toward the top of the charts after being featured on Raw. The app was reportedly downloaded 30,000 in the hours after RAW and rose from #37 to #6.
The company listed itself as “an investor and strategic marketing partner” in Tout and featured the following quote from Tout.com’s CEO Michael Downing:
The partnership with WWE has proven that when you give enthusiastic fans the ability to easily share and interact with real-time video status updates, they will jump at the chance. WWE’s passionate fan base and tremendous reach across a variety of media assets create an extraordinary opportunity to engage fans and followers. We are uniquely positioned to provide this technology, and look forward to rolling it out across a diverse range of media and brand properties.
– The following press release was issued today:
WWE PRESENTS: ROYAL RUMBLE®
SUNDAY, JANUARY 27, 2013 – 5:30PM
US Airways Center – Phoenix, AZ
Special Internet-Only Pre-Sale Opportunity!
From Tuesday, July 17 at 10:00am
until Thursday, July 19 at 10:00pm,
Use Password: WWELIVE
Tickets available to the general public
Friday, July 20 at 10:00am
US Airways Center Box Office | All Ticketmaster Outlets
Charge by Phone: 1-800-745-3000 | Ticketmaster.com
For the first time ever in Phoenix, WWE Superstars will begin their journey on The Road to WrestleMania in the Royal Rumble Match, when the 26th annual event comes to the US AirwaysCenter!
At every interval throughout the Rumble, Superstars from Raw & SmackDown
will enter the ring and compete until only one remains. To the winner goes the
ultimate prize: a guaranteed championship opportunity in the main event of WrestleMania 29!
Which WWE Superstar will walk out of the US Airways Center as the winner of the Royal Rumble and live out his dream at WrestleMania?